3-2 Evaluating organisational success in innovation

Evaluating organisational success in innovation

The effectiveness of market translation of innovative technologies is determined by organisations, behaviours of individuals within the organisation and market conditions. Focussing on Stryker’s innovations in medical technology, this project will analyse existing business data as well as behavioural experiments to evaluate drivers and key elements of organisational success in innovation.

Project team

Professor Uwe Dulleck
Professor Gerald Holtmann